Posts in Read
La economía del café: Comprendiendo la rentabilidad a nivel de plantaciones - 25: Issue 3

CHAD TREWICK introduce los puntos principales del informe de la SCA Farm Profitability Report.

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Protegiendo el terroir - 25, Issue 3

¿Qué es lo que hace que los productos alimentarios sean exclusivos de una región, y cómo se protegen desde los países de la UE y el resto del mundo conforme a la ley? RUTH HEGARTY examina los pros y los contras de las indicaciones geográficas.

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A Refugee Tells His Story Through Coffee - 25 Magazine: Issue 3

Over 65 million people around the world have been forced to leave their homes. As levels of displacement reach crisis point, one coffee company in the US is helping refugees settle in their new country by equipping them with the skills needed to become successful baristas.

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Read, 25SCA StaffSpotlight, Issue 3
Defining the Ever-Changing Espresso - 25 Magazine: Issue 3

In an industry as dynamic and progressive as specialty coffee, the only constant is constant change. DAVID FASMAN examines the findings of the 2017 Barista Guild of America Espresso Survey in Issue 3 of 25 Magazine.

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Read, 25SCA StaffResearch, Issue 3
Mohamed Nouh Ges' Guide to Guatemala - 25 Magazine: Issue 3

MOHAMED NOUH GES, a director of the Somali Coffee Association and advisor to the Somali Ministry of Agriculture, recalls the warm welcome he received on his recent visit to the Central American country in Issue 3 of 25 Magazine.

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How a Woman of Color Maneuvers the Power Structures in Coffee - 25 Magazine: Issue 3

I am often asked how I, as a business owner who happens to be a woman of color, maneuver an industry where there are few people who look like me. One thing that I have learned through my career in coffee is that progress towards diversity doesn’t often follow a linear path. It is filled with challenges and setbacks. Progress is not always clear and at times doesn’t appear noticeable.

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Read, 25SCA StaffIssue 3, Viewpoint
Protecting Terroir - 25 Magazine: Issue 3

What makes a food product unique to one region, and how do countries in the EU and elsewhere protect them in law? RUTH HEGARTY examines the pros and cons of geographical indications in Issue 3 of 25 Magazine.

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Read, 25Insight, Issue 3
Expanding the Conversation: Specialty Coffee Retail Sentiment Index (RSI)

Let’s focus for a moment on the retailer segment of the industry. Perhaps you can think back to a conversation you have had with a friend at a coffee event. You and your friend both own a coffee shop and the conversation may have gone something like this…

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ReadSCA Staff
Can You Taste the Brand in Your Coffee?

Whether at home, in a coffee shop or in the workplace, our surroundings also have a big impact on where and when we choose to savor the moment.

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ReadSCA Staff
2017 U.S. Specialty Coffee Consumption Trends

How many people in the United States drink specialty coffee? What is the demand for specialty coffee? How has that grown over time? These are a few of the most common questions we at the SCA get from coffee professionals, journalists, and researchers. Here’s what we know.

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ReadSCA StaffResearch
Now Accepting Applications for the 2018 SCA Sustainability Award

There are two categories for this award, which will be presented in April 2018 at the Specialty Coffee Expo in Seattle, WA. Read on to learn more about the criteria for each of these awards.

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The Coffee Cup Made from Coffee – 25 Magazine: Issue 2

As the Sustainable Sourcing Manager of Taylors of Harrogate and the Sustainability Committee Co-Chair of the British Coffee Association, DR. KRISZTINA SZALAI, has a keen interest in innovative and sustainable products. She interviewed Saxon for Issue 2 of 25 Magazine.

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Berg Wu Visits Taichung – 25 Magazine: Issue 2

Berg Wu, 2016 World Barista Champion, offers his top tips for a one-day tour of Taichung in Western Taiwan.

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Fermenting a Farming System – 25 Magazine: Issue 2

Small farmers are recognizing that their long-term viability depends on opting out of producing commodities, but the alternative is not easy.

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Coffee in the Age of Enlightenment – 25 Magazine: Issue 2

Coffee helped fuel the first Age of Enlightenment. Now, three centuries later, modern science is spurring coffee’s own era of discovery.

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Peru Steps Into the Limelight - 25 Magazine: Issue 2

Peru is arguably specialty coffee’s best-kept secret. Despite producing some of the planet’s most mouthwateringly delicious coffees, outside of a small subsection of the industry it rarely receives the recognition it deserves. That changed in September when, after nearly seven years of planning, Cup of Excellence arrived in Lima.

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25, ReadSCA StaffIssue 2, Origin
¿Está desapareciendo el Arábica? - 25: Issue 2

Mientras crece la demanda de los granos de Arábica lavado, la producción total sigue estancada desde hace dos décadas, y va perdiendo cuota de mercado en origen. THOMAS COPPLE pregunta: ¿está el café de especialidad en peligro de ser víctima de su propio éxito?

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Is Arabica Washed Out? - 25 Magazine: Issue 2

While demand for washed Arabica beans is soaring, total output has remained stagnant for two decades and is now rapidly losing market share at origin. THOMAS COPPLE asks if specialty coffee is in danger of becoming a victim of its own success.

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25, ReadSCA StaffIssue 2, Spotlight
Connecting Our Community - 25 Magazine: Issue 2

We are proud to introduce our second issue of 25, your magazine connecting people from our specialty coffee community around the world through stories, research, and insights.

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25, ReadSCA StaffIssue 2, Welcome
Financial Education and The Rule of Reciprocity

As the owner of a coffee roasting company, one of the most rewarding parts of my business is getting to consult with prospective customers and café owners.

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ReadSCA Staff