COVID-19 and Specialty Coffee Survey Response #2 | Pivoting to Online Sales: What Are Best Practices and Opportunities?

Many coffee businesses don’t have online presences or are struggling to develop them during this time. Hear from experts in online commerce, including platform developers and coffee companies with strong online sales.

This webinar featured: Alex Hollywood, Partner Manager at Trustpilot; Martin Guerrero, Sales Enablement at Square; Heather Perry, Vice President at Klatch Coffee; and Colin Harmon, Owner of 3fe Coffee. It was moderated by Peter Giuliano, the SCA’s Chief Research Officer, and Scott Calendar, Vice President of Marketing and Consumer Strategy at La Marzocco USA.

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Special Thanks to La Marzocco

This series, “COVID-19 and Specialty Coffee Survey Response,” is made possible with support from La Marzocco. La Marzocco supports small business and the growth of the specialty coffee movement. We hope the industry finds some helpful strategies and hope through these webinars.

About COVID-19 and Specialty Coffee Survey Response: A Webinar Series

As you may have seen in recent SCA announcements, we recently created a flash survey for the specialty coffee community to assess the impact of COVID-19 on businesses throughout the supply chain. Join us for series of webinars covering the results of this survey!

These webinars will go over the results of the survey and key insights from respondents, including respondents’ suggestions for business adaptation in the new environment. This webinar series will serve to document the impact on the community and also to outline specific strategies small businesses are using right now to navigate and survive the current climate.