Not Just Fresh: Expanding Our Concept of Functional Packaging | Dr. Fabiana Carvalho | Re:co 2022
Coffee's interest in understanding multimodal perception on coffee experiences has most recently focused on cup shape, size, and weight or environmental ambiance like color, music, and texture.
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As home coffee consumption continues to increase even as pandemic restrictions ease, so too has our interest in understanding packaging (an element of the coffee experience making its way consistently into the home) through a multimodal lens. Dr. Fabiana Carvalho introduces an ongoing study, conducted in collaboration with the Coffee Science Foundation, exploring the effect of packaging on the perception of specialty coffee and explains why we need to expand our concept of "functional" packaging beyond simply keeping coffee fresh.
About the Presenter
Dr. Fabiana Carvalho
Collaborating Researcher, University of Campinas
Fabiana Carvalho is a Brazilian neuroscientist who received her MSc in Biochemistry and her PhD in Psychobiology studying neural processes of perception and memory. She has also worked as a postdoctoral researcher on a project investigating sensory perception as an anticipatory and constructive process instead of a mere passive and reactive process. She is currently a collaborating researcher at the University of Campinas, Brazil. Her research project “The Coffee Sensorium” is focused on understanding multi-sensory flavour perception. She is interested in scrutinizing the influence of extrinsic factors (that is, ambiance) on the expectation and perception of flavour in specialty coffee. This research project has been conducted in collaboration with Prof Charles Spence at University of Oxford, UK.
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Re:co Symposium returns April 19-20, 2023 in Portland, Oregon, US. Learn more: https://recosymposium.org/